I think it’s funny that Google thinks putting an ad in when someone is most engaged with a video will be an effective advertising technique. So someone’s going to be absorbed in the video, be presented with an ad while absorbed and engaging with a video, and be happy that they were interrupted to be served an ad? Sounds like a great formula for pissing off your users.

Ok, but an apple, banana, watermelon, and kiwi sandwich actually sounds really good though.